“Pin” your Path to Success and Growth

Written by Daniel Motes. Posted in SMM (Social Media Marketing/Management)

Pinterest has changed the world with its one stop shop of home décor, crafts, weddings, cars,PIn Your Path to Success marketing tips, and other “pins.” With all of the people who are spending hours exploring “Pinterest,” any size business can successfully utilize the social media platform to market their products or services to an extensively wide audience.
In case you are unaware of what Pinterest is, it is basically an internet based bulletin board that includes pictures, descriptions, and links to websites to whatever the “pinner” chooses. By using photos of your products or of your particular services, you have the ability to bring customers in to a ‘virtual store-room.’ They can share your “pins” with their followers and they can even be “re-pinned” by them. When this starts and continuously happens to numerous pins by multiple users, you enjoy knowing that the visibility of your picture is getting more exposure. The great thing about these “pins” is they are linked back to your official website, which will bring in not only additional internet traffic, but also people who are already interested in what you are offering.
Want to know the best part of using Pinterest as additional marketing for you business? It is completely free. You do not have to pay to become a member and upload “pins.” The entire network is very user friendly so that even the most non-tech savvy person is able to create a board and start “pinning” instantly. However, the job of pinning on Pinterest can get cumbersome and boring if you have an entire load of pins to get up.
Pinterest has become very popular with people who are into social networking. So much so, that it is hard to believe more businesses have not jumped on board to use this particular social network site for their marketing and promotions. There is such a wide array of people using Pinterest for everything from house cleaning tips to traveling destinations to where to find the best shoes that almost any type of business can be successful with the platform to promote their products and services.
If you have not started marketing on Pinterest, you should. You are missing out on a free advertising set up that will reach your target audience with just a couple of clicks. If you would like help with your online bulletin board and ‘pinning,’ then do not hesitate to let our social media experts here at Atlanta SEO Hub know.

How Is Twitter Beneficial for my Business or Organization?

Written by Cam Wade. Posted in SMM (Social Media Marketing/Management)

Twitter is by far the fastest and largest growing marketing tool that is available around the globe, plus it is free for any individual or business to use. There are many benefits for businesses to useSocial Media Marketing Twitter, the social media giant that enables all to connect with not only existing customers, but potential ones too. The stats have come in, and astounding to many, more than one million accounts are created on Twitter daily. While many people assumed that the 140 character ‘Tweet’ was doomed to fail because of its short message, they were dead wrong. More powerful and efficient than ever imagined, the tiny message delivery system has gotten more interaction, engagement, and results than ever expected.

Building Name & Brand Awareness
Twitter is so fast and easy to get set up and get going, that any person or business can be sending out ‘Tweets’ within just a couple of minutes. Remember that your Tweet must be 140 characters or less, including spaces. For professional reasons, you should not resort to teenage slang, such as OMG or LOL, unless they are being used for creative impact. The more you use Twitter and grow your followers and fan base, the more your brand name and brand awareness will grow. This is the goal many businesses want to reach; for their name or brand to be mentioned and others automatically know who or what they are referring to.
Product and Service Promotion

Once you are able to get your followers up in the numbers on Twitter, you should take full advantage of the social media marketing platform you have at your disposal to share and release vital information and promotions on the services and products you are offering. Doing so will not only raise interest among followers, but will get people talking about your products and services as their curiosity is peaked. Using Twitter for promotional reasons will give business owners the capability to increase profits if they are able to close the deal.

Raise Support or Awareness

If you need to build up a lot of followers fast, then Twitter is going to be the best choice for your social media platform. You can take any cause, organizational need, fundraiser, or promotion and immediately begin to increase the awareness about it. Be diligent and frequent with your posts, making sure to correspond with friends, followers, consumers, and clients any important news or pertinent messages. Getting your followers to ‘Retweet’ will be very successful and the quickest in spreading the word to raise awareness or support for your cause or other need.

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